We created a visual identity for Aeon Connect, a pioneering platform challenging the current landscape for green financing through sophisticated technology. From logo and fonts, to color and graphics, we custom made the whole brand experience from start to finish.

The result is a modern identity playing on the intersection between technology and nature. The colors chosen are a testimony to this: deep rich, green and earthy tones are accompanied by a contrasting energetic yellow, illustrating the disruptive nature of the platform. The organic shape of the logo, with the interconnected e and o, further manifest the close ties to earth and Mother Nature. The selected typefaces reinforce the visual language without distracting from the importance of the message.

The finished concept creates interest and leaves a lasting impression that resonates with the consumer. It undoubtedly stands the test of time, much like the platform itself.

BRAND IDENTITY
LOGO DESIGN
DESIGN GUIDELINE
GRAPHIC ELEMENTS
ANIMATION